We started by listening; Who is Dr. Trad beyond the credentials? What do his patients need to feel before they even book an appointment?.. With that understanding, we built a website that speaks clearly and respectfully. Clean structure, elegant design, and information presented with care.
On the SEO front, we weren’t chasing clicks, we were earning them. Every headline, tag, and structure was shaped around real patient questions, in line with Google’s medical content standards. The content was written not to impress algorithms but to connect with people. Human, helpful, and deeply aligned with the values of the medical profession.